FOUNDER STORY

people_eating

My Mother’s Food Could Silence A Room

Growing up, I watched her cook in small, makeshift kitchens — sometimes under a canopy, sometimes from the back of a shop. Her food was legendary. People lined up. The taste? Unmatched.


But behind the aroma was a daily struggle:
No stable ingredients.
No way to reach customers consistently.
No structure. No scale. No safety net.


She gave her all to feed a community — and came home with almost nothing.

Woman using Tendr app

She Didn’t Fail.
The System Did.

Her story was never about effort. It was about infrastructure — or the lack of it.


And that story isn’t hers alone. It belongs to millions — from street food vendors to growing food businesses and ambitious restaurant entrepreneurs. They all share the same challenge: brilliant meals, broken systems.


That’s the real hunger. And that’s why I built Tendr.

Tendr exists for the bold hands stirring pots in hidden corners.
For the mother feeding 20 mouths with 2 burners.
For the food entrepreneur launching their first brand.
For the local restaurant dreaming of a chain. Whether you're serving from a kiosk, a cloud kitchen, or a rising fast-casual spot — Tendr gives you the infrastructure to grow, thrive, and scale with confidence.

we believe food entrepreneurs deserve more than survival. they deserve a system built around their success.

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